ADVANCED PROCESSING POWERS AI-ENHANCED* 4K CLARITY: Drives AI-enhanced 4K picture and optimized sound for your favorite content.

BOOSTS YOUR FAVORITE CONTENT TO CAPTIVATING 4K RESOLUTION: Bright details to life in all your content as our AI processor enhances it to captivating 4K.

DYNAMIC BRIGHTNESS AND CONTRAST: Self-illuminating pixels provide optimized brightness and improved contrast.

EXPERT-VALIDATED COLOR AND SKIN TONES FOR A REALISTIC PICTURE: See true-to-life color and accurate expression of skin tones, validated by the experts at Pantone.

BRING SMOOTH MOTION TO GAMES AND SPORTS: Enjoy speedy performance with ultra-smooth visuals, up to 4K 120Hz.

MULTIDIMENSIONAL SOUND THAT FOLLOWS THE ACTION: Experience virtual 3D surround sound that moves with the action on-screen.

SOUND TAILORED TO YOUR SPACE AND CONTENT: Hear clear voices and vivid, balanced sound, powered by AI that analyzes and enhances audio.

AN INTUITIVE TV PLATFORM WITH THOUSANDS OF FREE CHANNELS: Stream 2,700+ free channels and 400+ Samsung TV Plus premium channels, on an intuitive smart TV platform.**

A WORLD OF VIBRANT COLORS ENHANCED BY AI*: Enjoy AI-enhanced colors for a more dynamic and vivid picture.

DESIGN THAT EMBODIES SOPHISTICATION: Add elegance to your space with a wave-inspired design that blends into your home.